Define client expectations & business goals

We learn about our client’s business, their current website, and also their competitors in order to provide clear documentation to be used throughout all stages of the search engine optimisation campaign. As part of the initial process we look to define potential target keywords based on the business goals outlined in the campaign specification and consider all possible opportunities discovered in the initial search engine optimisation audit.

We also review and analyse search engine optimisation approach of your competitors based on the keyword research phase and determine the appropriate direction for the campaign and any concerns or considerations are all documented.

Content alignment for your keywords

Body content in here